Monday, Sep 13, 2010 - Monday, Sep 13, 2010
Event Start Time (Eastern Time):
12:00 PM
Join social media mavens Matthew Burks and Amanda Shewmake as they provide an insider's perspective on how HR, communications and marketing professionals in energy companies can harness the power of social media to be more effective and productive.
EnergyCentralJobs.com Webcast
 | | | | | | | | What you will learn from this webcast: | | Details: | | | | Social media sites are no longer just forums for small talk. Now they are the drivers for many successful marketing and recruiting programs across the power industry. And the role of social media is only going to expand over the next decade. Join social media mavens Matthew Burks and Amanda Shewmake as they provide an insider's perspective on how HR, communications and marketing professionals in energy companies can harness the power of social media to be more effective and productive. 
This free webcast sponsored by Taleo will offer a practical, real-world look at: - The latest data on the power industry's adoption and use of social media channels.
- Case studies on how specific utilities have leveraged social media to manage their brand and communicate with customers and job candidates.
- The intersection of HR and marketing in respect to using social media channels.
- Approaches being implemented by both HR and marketing personnel to expand their reach to key audiences.
- The future of social media as an essential corporate communications tool.
Reserve your spot to hear these two industry experts offer insights and advice on this emerging trend . reply today. |
About the Speakers: Matthew Burks is Senior Product Manager with E Source Mass-Market Services, managing their Residential Market Service and Utility Communicators Service. His experience includes multichannel energy and environmental marketing, communications and product development, with a specialization in digital social media and social marketing/behavior change. Amanda Shewmake is the West Central Region Vice President for NAS Recruitment Communications, an agency of the McCann Worldgroup. In her 20 years as a recruitment consultant for clients from small businesses to Fortune 500 firms, she has created effective strategies that have defined many organizations’ recruiting efforts in the interactive marketplace of today. |
Underwriter: 
Title: Social Media: The new frontier in recruiting, communications and marketing
Date: September 13, 2010
Time: 12:00 - 1:00 pm ET
Cost: FREE Register today to discover how utilities are successfully using social media to boost their Marketing, HR and communications efforts and what's next. Featuring: Matthew Burks
Senior Product Manager E Source Mass-Market Services Amanda Shewmake
West Central Region Vice President
NAS Recruitment Communications
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Person to Contact:
Energy Central
